Kidz In The Hall: "I Swear" feat Vic Spencer from Ruby Hornet on Vimeo.
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Kidz In The Hall: "I Swear" feat Vic Spencer from Ruby Hornet on Vimeo.

The last we heard of First Serve it was 3am in a Parisian suburb at an out of control house party with ‘The Goon Time Mixtape’ blasting into the night. That was just a taste of things to come from De La Soul’s Plug 1 & Plug 2 present ‘First Serve’; a dynamic hip-hop group, an album, a concept, the soundtrack to a movie that has yet to be made and a fable for our times.
‘First Serve’ is many things, but at its heart it is the story of two young boys from Queens, New York with big dreams and larger rhymes. Two friends, Deen Whitter (aka Plug 2 / Dave) and Jacob ‘Pop Life’ Barrow (aka Plug 1/ Pos), friends from seventh grade, are by their own admission, “different, but the differences seem to complement everything we do.” Their name ‘First Serve’ comes from their motto, “First come, First Serve, get what you deserve.”
We get a glimpse into their world in the form of the ‘Mrs. Whitter’ skit where we see the duo during the early days in Deen’s mother’s basement, the location of years of laying down demos and mixtapes on the hustle in the hip-hop game. With Deen’s mother Eleanor giving them endless flack, the duo don’t get much peace and quiet to sip on a 40oz beer and smoke a joint in their hyper-colour, animated world.
Due to hit the streets in April 2012 (4-2-2012), the ‘First Serve’ album tells the story of two dreamers in a basement struggling to start their musical career, the battles they face, through to the point that they eventually release their debut single, ‘make it big’ and their hard work and persistence finally pays off. As we know that is rarely where the story ends and the story of ‘First Serve’ is no different. Taking place in an animated world that could have been imagined by Hawley Pratt on Magic Mushrooms, the high spirited and often hilarious journey is pure old school hip-hop; skits, disco, beats, funk, quips, burns and hustlin’ all included.



The upcoming DJ Hero video game just landed two heavy hitters as MCs: Jay-Z and Eminem.
Both rappers are bringing their music to the newest offshoot of Activision's successful $2 billion Guitar Hero franchise. The game, played with a turntable-shaped controller, is due out this fall for PlayStation 3, PS2, Xbox 360 and Wii (no price or rating yet).
A limited edition comes with the rappers' exclusive new greatest-hits CDs, possibly including previously unreleased tracks, plus an advanced version of the controller, a DJ stand and metal traveling case. Jay-Z and Eminem will serve as consultants to Activision and the game's developer, FreeStyleGames.
The complete list of tracks the rappers are providing is still being worked out. Jay-Z plans on including Izzo (H.O.V.A.) and Dirt Off Your Shoulder for sure. Also possible: tracks from his in-the-works Blueprint 3 album. "I have a ton of content, I just need the pipeline," he says. "I love the freedom of (DJ Hero). I could wake up tomorrow morning with the idea for a song and call the guys at Activision and start working on getting it out."
Eminem is more cryptic about his contributions. "I don't want to give away any surprises yet," he says in an e-mail interview. "DJ Hero will include my music, and I'll be providing additional material as downloadable content by the end of the year."
Players use the features on the game's controller — a rotating record platter, sampling buttons, an effects dial and a cross fader — to match streams of song tracks, create effects and add personal touches to score points.
"You actually get lost doing it," says Jay-Z, who has played the game. It creates "a DJ's universe," he says.
In addition to single-DJ action, two players can compete or play cooperatively. Special mixes will let players use the Guitar Hero controller. The game spans hip-hop, electronica, R&B, soul and pop/rock with songs by 50 Cent, Beastie Boys, KRS-One, Blondie, N.E.R.D., Gorillaz and David Bowie. Superstar DJs such as DJ Shadow, DJ Z-Trip and DJ AM will contribute, too.
"You are going to get over 100 songs from 80 artists and 80 brand-new mixes that have never been heard before, including one with Eminem and Jay-Z (together)," says Guitar Hero president and CEO Dan Rosensweig.
"This is a game I can see myself actually playing," Eminem says. "DJ'ing is fundamental to rap music, so it's a great fit."
MIke Snider - USA Today



"I wasn't ready mentally. I wasn't ready to give up the drugs. I didn't really think I had a problem. Basically, I went in, and I came out. I relapsed, and I spent the next three years struggling with it. Also, at that time, I felt like I wanted to pull back, because my drug problem had got so bad.
"I felt like, 'Maybe if I take a break, maybe this will help.' I started to get into the producer role more. I can still be out there with my music, but I don't have to be in the spotlight the whole time."
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"I wanted to show all aspects of Chicago, not just one sound. For a long time we've seen a specific side of Chicago Rap, but this mix cd provides new perspective."
"I wouldn't call this a mixtape so much as an exhibit...hence the name Chicago Picasso. The same way Pablo Picasso created a commissioned statue that has sat downtown in Chicago for years of interpretation; I want this mixtape to float the same way."


Juelz Santana - Days Of Our Lives from Radio Planet on Vimeo.


"Bad Boy, you know, we making a comeback," Diddy promised in a video. "We have been gone, we making a comeback with this Gorilla Zoe. We got this Yung Joc record, I got this new Cassie, 'It Must Be Love,' we got Day26, we got myself. We got Janelle Monae...Bad Boy rap is gonna make a comeback this year. We gonna make a comeback this year...Also, can't forget about E. Ness...We got a whole great stable of artists." (World Star Hip Hop)



